Bringing Knowledge from Theory to Practice and Back Again
Application-driven research thrives on the exchange between academia and business. Research truly unfolds its value when it is not only published but actively applied in practice—and vice versa, when real-world challenges generate new scientific insights. That's why I focus on applied research, developed and implemented in collaboration with businesses. I am convinced that true progress happens where science and practice stimulate each other—through active exchange, co-creation, and direct knowledge transfer.
Together, in my research teams, we work interdisciplinarily and across industries to generate practical insights directly relevant to the specific business context.
Our goal: To create knowledge that enriches both science and practice. You decide whether your company is featured as a best practice example or remains anonymous.
Companies that support us in the research process benefit from direct actionable recommendations—practical insights that we feed back as part of a research-driven consulting approach. This ensures that research is not only analyzed but actively shaped and integrated into everyday business operations.